Empty nesters is a popular term used to describe an emotional life stage when the kids finally move out and “leave the nest”. In real estate, an empty nester can be someone who decides to downsize because their big house has become lonely and too much to maintain.
When the kids leave the home, it opens up a whole new world for empty nesters. Many are ready to make a big change! For some that means selling the house where they raised a family and taking the opportunity to downsize, relocate, or even build their own dream home.
Empty nesters / downsizing seniors are a great seller lead opportunity with their emotional motivation to sell!